Design & Repro
Designing powerful and compelling marketing materials or business stationery for your business is one of the keys to success. With great design, your business can stand out among the crowd and you can get your message across to your target audience.
You don’t need to be an expert graphic designer to create impactful flyers for your next campaign! Our team of designers have all the skills and pre-production know-how to design amazing artwork. They can take your idea from concept to design and produce a final product using our reprography services, such as digital printing. Reprography is ideal for businesses wanting to distribute leaflets or create catalogs, as the ability to easily create duplicates of the same design saves you time and money.
From a simple business card or flyer to full-colour brochures, we can help you to grow your business through print. With professional and impactful designs, our design team can help you get the most out of your next campaign.
It can be challenging to design for print, as small mistakes can have a huge impact on the quality of the finished design. Our team have knowledge about the specifications of designing for print and what to consider to achieve a successful end product.
Choosing the right colours
Colour theory plays an integral role in design, from knowing which colours work together to understanding the meaning behind each colour.
CMYK vs RGB
CMYK consists of cyan, magenta, yellow and black, whilst the RGB model uses red, green and blue. CMYK is a subtractive colour mode, where combinations of the inks work to create different hues. RGB is most commonly used on a computer screen, where red, blue and green light is used to create colours to display.
Printers use the CMYK model, meaning the colours that can be replicated are limited to this colour palette. Therefore, it is essential that designs intended to be printed use the CMYK setting for optimal results.
Aligning PPI to DPI
The higher the pixels per inch (PPI), the higher the resolution and quality of image on a screen. Printers work with dots per inch (DPI), such as 300 dots per inch. Ensuring that the PPI is aligned with the DPI of the image will make sure the final result is a clear and crisp print.
Trim and Bleed Areas
Our designers are aware that the cut line is not always printed 100% accurately, which is why leaving a trim area for any minor discrepancies is important. This ensures that no important information or content is accidently trimmed. The bleed area acts much like the trim area. It allows for an insurance area to prevent any white space from appearing.
Combining the design and print process guarantees a seamless experience and takes away any stress. With a creative brief and information about your business or client, our team can help you to go from initial sketches to final prints, all under one roof.